Get ready to dust off your boots because Budweiser is offering country music fans across the nation an experience like never before…
This spring, Budweiser significantly expanded its investment in country music, a genre whose fans and artists share the same love for authenticity and storytelling as America’s No. 1 full-flavored lager. The proudly domestic beer is presenting at some of the year’s biggest country music moments to enhance fan experiences and provide surprise moments with top artists that only Budweiser can deliver.
The best country music celebrates freedom and the American spirit, which are at the heart of the Budweiser brand,” said Ricardo Marques, vice president, Budweiser. “We want country music fans who live life on their own terms to think of Budweiser as the beer for them, and we’re excited to reach more of them this year through our stronger presence at events and musician partnerships.”
The Budweiser Country Club is heading to the ‘CMA Fest’ this week where they will be onsite with even more exciting events and appearances…it is the biggest festival in Nashville after all!
The three-level structure has already provided elevated views of stages at some of country music’s hottest events including Stagecoach, Country 500, as well as Faster Horses in Brooklyn, MI July 15th – 17th and Battle of Bristol on September 10th.
Budweiser’s presence this season extends beyond the Budweiser Country Club through integrated partnerships with country music’s biggest stars, Florida Georgia Line and Thomas Rhett. Like Budweiser, these artists are avid storytellers who celebrate people who are living on their own terms. Throughout the summer, fans will enjoy top performances across the nation and can anticipate meet & greets, ticket giveaways, and surprise performances along the way.
We’re always looking for a way to do something cool and new with our fans,” said Thomas Rhett. “I already know we’re going to have a good time this summer out on the road, but teaming up with Budweiser is going to make the experience that much better. It’s going to be something all our fans can get into on the road, but also at home when they can’t make it out to a show.”
Both acts will visit the Budweiser Country Club to meet fans for beers between performances at ‘CMA Music Festival’ in Nashville.
Fans should follow Budweiser on Instagram, Twitter and Facebook for exclusive content featuring these artists and details on upcoming surprise performances and appearances.
For more information, visit www.anheuser-busch.com and CMA Fest.
