The official music video for Country recording artist Kaylee Rutland’s most recent single, “Do You,” is now premiering exclusively on PopCulture.com. (Watch the video here.)
The inspiration behind the new track originated from an idea that Rutland had in wanting to instill a positive message in her younger sister as well as young women everywhere to celebrate who they are. “Do You” is intended to encourage young women that going outside the “status-quo” is something to be admired. (Listen to the track here.)
“’Do You’ enforces the idea that young women should find comfort and pride in who they are. It is also a reminder to take the images we see on social media with a grain of salt. No one is perfect, regardless of his or her follower count. This song is a call for each of us to essentially just ‘do you’ and not worry about fitting into the mold that society has created for young women,” Rutland adds.
Rutland co-wrote the song with three-time Grammy-nominee and longtime producer/mentor, Jamie O’Neal, along with Minnie Murphy. Following the release of “Do You,” Rutland filmed the official music video over the course of two days in Dallas, Texas, not too far from where she grew up. The video was created with the goal of telling the story of young women embracing their passions and the things that make them unique.
“This has been one of my favorite music videos to see come to life! The cast and crew were fun and hard-working, and an absolute joy to collaborate with. I cried the first time I saw a full draft, because the team really made this video a beautiful representation of what ‘Do You’ has meant to me,” commented Rutland.
In addition to this new release, Rutland has kept busy over the last year writing and creating new music in anticipation of her new project to be released by Spring 2019.
Kaylee Rutland’s music makes an unmistakable connection with listeners as evidenced by her tremendous social media following. She has been named a Country Living Magazine “Artist to Watch,” a Billboard Magazine “Top 10 Artists to Watch,” and was a finalist in the inaugural Nash Next competition, due in large part to her feverish social media following. Additionally, she had the opportunity to tour alongside Warner Music Nashville’s RaeLynn.
Rutland’s debut EP, “That Side Of Me” focuses on the many different sides to Rutland’s music. Several tracks featured on the EP have received significant airplay from Radio Disney Country. Growing up in Texas, country music made a lasting impact on her style, learning from the greats of Reba McEntire, Carrie Underwood, and Sara Evans. She was eight, when she first fell in love with singing, performing her first solo for a Christmas musical at her church, and by her teens, she was fully committed to writing her own songs.